Local Kosher Vitamin Store + Organic Foods

Challenge:

Client advertised weekly in several local publications with no results. The ads had no appeal.

Solution:

We created a character called “Professor Gezunt” to bring a face to the company. The character was portrayed as an old and wise apothecary, giving a sense of knowledge and understanding. This told customers that Supreme Health is not just a vitamin store, they have knowledgeable staff on site to answer all questions about health and their products.

Supreme received a huge response. Advertising generated a buzz and sales went up. Delivery to Upstate Ny and rebate system was integrated to ensure customers return.